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The general theme of the conference was "New Global Performance Challenges and Implications for Management Development".
The 18th CEEMAN Annual Conference was held on 23-24 September 2010 in Caserta/Naples, Italy, organized in cooperation with Coca-Cola HBC Italia. The general theme of the conference was "New Global Performance Challenges and Implications for Management Development". It discussed various aspects of competitiveness, including what it takes to be competitive and at the same time act in a responsible way, and what are the implications of new global performance challenges on management education, with particular focus on dynamically changing environments.
We often see a trade-off between these two concepts. If you are responsible at the expense of competitiveness, it means that you will see responsibility as a cost. But is there no way to reconcile the two? Is it possible to have the two at the same time: to be responsible without compromising competitiveness and the other way around? Ask your MBA students what was the last time they attended a meeting on corporate social responsibility that got them really excited? I think that two out of 50 will raise a hand. When you ask them what happens during such meetings, they will tell you that it is just a lot of “bla-bla”. How relevant is responsibility to you in your daily operations? Not much.
ESMT - European School of Management and Technology
Association of African Business Schools
IMD International IEDC - Bled School of Management
eLogus
Principles for Responsible Management Education (PRME), UN Global Compact
University of Rome La Sapienza
McKinsey & Company IEDC - Bled School of Management
IEDC - Bled School of Management
IEDC - Bled School of Management